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![]() ![]() ![]() ![]() - Photo via Tourism Institute -
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Published on Thursday, October 19,
2023
By
the A.M. Costa Rica staff
As
part of a program to promote
wheelchair-accessible tourism,
the Tourism Institute financed
the travel of four U.S.
influencers to various tourist
attractions around the country. In
the country, accessible travel
influencers Kelcie Millet, Kevin
Ortiz, Kirk Williams, and Kerry
Peterson published photos and
videos on social media of their
excursions to
wheelchair-accessible tourism
locations.
They visited places such as the Poás Volcano, Arenal Volcano, the cantons of Sarchí and La Fortuna, all of these in Alajuela Province. As well as Jaco Beach in Puntarenas Province, among many other tourist destinations.
The
institute's purpose was for them
to share their Costa Rica
experiences with their
followers, reaching over 250,000
people.
The advertising campaign is part of an agreement between the Institute and the group Wheels the World, which is a travel service that caters to visitors in wheelchairs or with other mobility disabilities.
The sponsoring of U.S. influencers is one of many Costa Rica's strategies to increase tourism. This week, the institute with representatives of 20 tourism companies participated in the IMEX America tourism fair that took place in Las Vegas, U.S.A.
Costa Rica's tourism industry is a significant contributor to its economy. As of June, over 1.3 million tourists have visited the country.
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