 |
  The company exports the sweet
potato under the FreshCo brand, it has managed
to sell more than 69,000 kilos of its product in
Europe.
- Ministry of Foreign Trade courtesy photo - |
||
   |
Published Friday, August 21, 2020 from Costa Rica to Europe By the A.M. Costa Rica staff TropiFoods, an agricultural company located in San Carlos, Alajuela Province, makes the first export of orange sweet potato to Europe, announced the Ministry of Foreign Trade (COMEX) on Thursday. The sweet potato is the root of the so-called bindweed plant (Ipomoea batatas). The sweet potato produced in the country is usually purple skin, which is different from the one being exported. The sweet potato exported is orange and one of the products that the ministry highlighted with high-export potential. "It was the San Carlos company, TropiFoods, which managed to sell the national product in France packed in boxes specially designed to export sweet potato, made in Costa Rica and based on international models, which allows better conditions for travel in a container,"the ministry said in its statement. According to the ministry, the company exports the sweet potato under the FreshCo brand, it has managed to sell more than 69,000 kilos of its product in Europe. "The pandemic took us out of our comfort zone and that means that we have to look for new opportunities to move forward," said Joshua Guerrero, Manager of TropiFoods. "We have seen in this pandemic an opportunity to seek new directions and take advantage of the fact that the world is changing so fast that it allows us to reach markets where the origin of products such as those of Costa Rica is valued, which are made with green energies, in respect of workers' rights and of exceptional quality." According to Duayner Salas, Minister of Foreign Trade, diversifying the export products is essential to increase productivity and allows producers to adapt to changes in the international markets. TropiFoods, a Costa Rican company, created in 1989. In 2014 it obtained the license for the "Essential Costa Rica" country brand, becoming one of the first agricultural companies to obtain it. In 2015, the company participated in the Fruitlogística fair, which took place in Berlin, Germany. With the support of the Agronomic Research Center of the University of Costa Rica, the company bought the seed to produce this type of sweet potato. The ministry, through the DESCUBRE program, helped the company to connect to five farms and collaborate to produce large volumes of sweet potato, which are now being exported to Europe. Farmers interested in learning more about how to diversify their crops through the DESCUBRE program should request the information by sending an email to the Ministry of Foreign Trade at discover@comex.go.cr --------------------- What have you heard of farmers looking for support to export their agricultural products? We would like to know your thoughts on this story. Send your comments to news@amcostarica.com |
|
